There are never enough good reasons not to jump on your motorbike and feel that incomparable sense of freedom, independence and adrenaline that only the Borgo Panigale Reds can give you: for Ducati’s Chiara Lovato, influencer by passion and engineer by love, it’s certainly clear that there’s no time better spent than on two wheels.
With his company, Canossa Events, Luigi Orlandini has been the designer and organizer of many events related to the historic car sector. Since 2011, he has been contributing to the promotion of Made in Italy and the Motor Valley in the world, making sure that both participants and enthusiasts appreciate the experiences and live every single moment to the fullest.
The supercars of the Motor Valley were hugely influential for Car Designer of the Century Giorgetto Giugiaro. In this interview, he looks back over some of the key milestones of his extraordinary career with us, not only as internationally renowned designer, but as a man with the very same energy and passion that saw him shoot to success in the very beginning.
He’s got a unique way of telling the story of motorcycling that is now famous all over the world. As a matter of fact, Aldo Drudi’s approach is a simple, quite romantic one. The designer from Romagna translates passion for speed into lines, shapes and colours that tell unique stories – the stories of the riders who turn to him not only to personalise their helmets, racing suits and the paint schemes of their motorcycles, but so much more…
The history of Formula 1 is full of pages written at the Autodromo Internazionale Enzo e Dino Ferrari in Imola. We have selected eight of them, linked to as many races held on the famous circuit from 1980 to 2020.
Born in Parma in the heart of the Motor Valley, Kiara Fontanesi knew exactly what she wanted to do at a very young age when she received her first motorcycle as a gift from her father Massimo. Discover more about her life and career during the first instalment of “Humans of Motor Valley”: a brand-new project recounting a series of stories dedicated to those who year after year continue to make the Motor Valley what it is today.
The Lamborghini Miura SV, the last evolution of the highly successful P400 project, was officially unveiled in March 1971, on the Carrozzeria Bertone stand at the Geneva Motor Show. On the same occasion, the Countach LP 500 was presented, defined as a concept car for future production.
Ferrari, Maserati and Lamborghini: the beginnings of Giampaolo Dallara’s career, shaped within the walls of the legendary Motor Valley brands.Giampaolo Dallara’s story is one of great passion, exceptional talent, immense determination and perpetual enthusiasm. It’s a story that dates back to well before 1972, when Dallara made the decision to use his modest garage as the headquarters for his newly founded namesake company.
Interview with Rino Tantini, curator of the COMP Poggi Moto Collection, which welcomes almost 500 pieces of motorcycles and engines of the Japanese two-wheel industry.
We interviewed Horacio Pagani in his atelier in San Cesario sul Panaro (MO). Together we retraced his childhood, his first years in Italy, his time at Lamborghini, the birth of Pagani Automobili and his vision of the Motor Valley.
In the evocative Ducati Museum, we interviewed Claudio Domenicali, CEO of Ducati Motor Holding. Together we retraced the first years at Ducati, the MotoGP debut and his vision of the Motor Valley.
Narrated through the story of the Maserati brothers, this story traces the first twenty years of the Modena car manufacturer. From the first successes in the racing world to the first, triumphant, entry into the automotive industry elite.
Engineer, inventor and designer, over the course of his thirty-year career he authored over a thousand projects, including the trellis frame, the “L” engine and the desmodromic system with which he inextricably linked his name to Ducati. We are talking about Fabio Taglioni, born September 10, 1920 in Santa Maria in Fabriago, a fraction of Lugo di Romagna.
It was 1994 when from the friendship between Claudio Castiglioni (Ducati patron at the time) and Ayrton Senna (great Ducati fan), a unique motorcycle was born, a jewel whose prestige was second only to its ethical value.
Interview with Dino Bandini, curator of the Bandini Automobile Collection and guarantor of his uncle’s masterpieces, the designer, innovator and driver Ilario Bandini.
In 1955 the fearless Ilario Bandini left with his first coupe, still without bodywork and seats, for the famous Milanese bodywork. The result went beyond all expectations.
Twenty-five years after that tragic event we retrace the story of a special eternal bond.
The story of the Maserati Eldorado, the car that gave rise to a revolution in the world of motorsport by bringing modern marketing to track racing.
The legend of Ferruccio Lamborghini, the bold founder of the car company.
The story of Enzo Ferrari, the brilliant and farsighted founder of the legendary car company from Maranello.
Discover the story of Giampaolo Dallara, from his experience in Ferrari, Maserati and Lamborghini to the founding of Dallara Automobili.
The youngest of seven brothers who founded Maserati. He managed the company in the early years, obtained good results as a driver and helped to found another car company destined to mark an era: the OSCA. Let’s find out his story together.
The story of the founder of one of the most exclusive car manufacturers in the world, born in Milan but grew up in France.
Discover the history of Ilario Bandini, from his humble beginnings as a mechanic in a workshop in Forlì, his first steps as a driver, until he obtained his honorary degree in mechanical engineering from the University of New York.
Alejandro de Tomaso; the tale of the incredible industrial history of the Argentine founder of the eponymous car manufacturer. Rider and owner of several two- and four-wheel brands such as Innocenti, Maserati and Moto Guzzi. A true protagonist of the Motor Valley.
Andrea Lodovico de Adamich is a former racing driver and sports commentator, now a teacher in the Motor Valley at his International Safe Driving Courses and Sports Driving Courses in Varano de’ Melegari.
A long and adventurous story – the story of Ducati – that all started with three brothers, one dream and an object that has absolutely nothing to do with motorbikes: the radio. The Borgo Panigale brand faced numerous challenges and underwent several changes before achieving the legendary status it enjoys today as global two-wheeled industry benchmark.
