Alessio Cicolari is the CEO of AK Group, which includes AK Informatica Tech, a leading italian gaming company, and two divisions focused on Esports and digital marketing: AK Esports in Europe and Dallara – AK Esports in the USA—a joint venture with Dallara based in Indianapolis.
With over 20 years of experience, Alessio manages the group’s operations across Europe and the United States, driving innovation at the intersection of simulation, gaming, and motorsport. He has led successful projects with iconic brands such as Ferrari, Lamborghini, Porsche, Dallara, and works closely with top tier brands like MediaWorldin Italy on gaming and communication initiatives.
He served as Team Manager of the Ferrari Esports F1 Team, leading them to victory in the 2019 F1 Esports Series Championship, and played a key role in launching Lamborghini’s The Real Race, the Porsche Esports Carrera Cup Italia and the Fanatec GT Pro Series with SRO, pioneering the integration of virtual racing into real-world motorsport ecosystems.
With deep expertise in AI, simulation, and digital fan engagement, Alessio is a recognized voice in the industry, actively shaping the future of competitive racing, interactive marketing, and immersive brand experiences through technology and Esports.