Worldwide Tech Leader, Software-Defined Vehicles AWS
Stefano Marzani is Worldwide Tech Leader for Software Defined Vehicles at AWS, where he focuses on solving the most significant challenges facing the auto industry. As a key contributor in the development of cloud-to-vehicle “environmental parity” architectures, Stefano has played a significant role in shaping the auto industry's move towards software-defined vehicles. This transition enables more efficient development of autonomous functionalities, mobility fleet solutions, and delightful user experiences. Stefano has over 20 years of expertise in IoT, cloud and vehicle architectures, HMI, and software development and tooling. Before AWS, Stefano built world-class innovative teams and startups, including co-founding a European leading company focused on Interaction Engineering, RE:Lab. Stefano is a governing body member of the SOAFEE SIG.
The acceleration toward digitalization implies the revision of processes involving the entire chain. Cybersecurity, data fog, data ownership, privacy, and AI are revolutionizing the world as we know it, to the point of generating new needs in terms of products and technologies, as well as developing new consumer behaviors. The metaverse further accelerates this process. Consumers are more aware of environmental and other sustainability-related issues, an issue to which more and more attention is being shifted when making purchasing decisions. The digitization of data, interchanges, and the use of digital twins for process efficiency make a real contribution to reducing the environmental impact of any production process.
Moderator: Fabio De Rossi, Vicedirettore Motor1.com